In 2001, Dylan Lauren pioneered creating the world’s largest confectionery emporium and lifestyle brand, Dylan’s Candy Bar. By merging the worlds of art, fashion and pop culture with candy, Dylan’s Candy Bar has innovated the way we see candy today. With a mission to awaken the creative spirit and inner child in everyone, Dylan’s Candy Bar surrounds customers with the most imaginative, state-of-the-art decor and product mix.
Dylan’s Candy Bar transports its guests to a modern day version of Willy Wonka’s factory the moment they enter. Its pop art installations—such as the iconic oversized lollipop tree, candy cane columns, dripping chocolate shelves, kaleidoscopic candy wallpaper and candy-embedded staircases—embody the pinnacle of “retail-tainment”. The ultra-sensory experience is enhanced with delectable smells, a candy timeline and a vast milieu of candy songs and commercials awarding customers not just a sugar high, but a sweet lasting euphoria.
Dylan’s Candy Bar houses over 7,000 confections, boasting the largest, unparalleled selection of candies and candy-related gifts from around the world. It is a museum of candy where each piece is literally curated like precious art. The whimsical displays highlight the vibrant colors.